Only the signals worth a message
- 01
News and posts that name the companies on your list.
- 02
The right company only. Stories about something else with the same name are dropped.
- 03
Only the kind of news you asked for, such as launches, expansions or new leaders.
- 04
Reddit, X, LinkedIn, Hacker News and any RSS feed you add, such as a trade publication.
Every alert says why it fits
Each alert links to its source. Mark it useful, wrong fit or contacted, and Earshot learns from it.
Why: Account on your list, expanding into the UK where you sell.
Three filters before anything reaches you
Your rules first
Anything clearly outside your settings is dropped before any AI reads it.
Checked for fit
Quick AI checks drop what isn't the kind of signal this listener looks for.
Scored against your ICP
Each signal gets a score from 0 to 100. Only the ones at or above your bar, 70 by default, reach your team.
Watch listener FAQ
What counts as news worth sending?
You describe it when you set up the listener, for example expansions and leadership changes. Each story is checked against that and scored against your ideal customer.
What about companies with common names?
Each story is checked to be about your company, not a different one or a thing with the same name.
How often does it check?
Every 2 hours by default. You can choose another interval or set times of day.
Can I try it before paying?
Yes. Paste your website: Earshot drafts your ideal customer and runs your first 5 sample searches free, no card needed.
